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“Why Former Agege Bread Seller turn Model Should Be Careful With Her Overexposure” – Charles Novia

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I was so excited when I read this article by Nollywood Director and Popular critic – Charles Novia because I have had some of this thoughts in my head, the way this former Agege Bread Seller who is now a top model is rising she needs to be wary.

Charles Novia has something to say on the whole Jumoke’s Fame Brouhaha. He penned down an interesting article on his website titled: OLAJUMOKE’S UNLEAVENED BREAD AND THE OVEN OF OPPORTUNISTS

I have written glowingly about the Olajumoke duckling-to-swan story a few days back on my facebook page and praised those whose hands were compelled by the benevolence of fate to change her life.

However, I’m a bit uncomfortable with the overexposure of the young lady to the media. That’s just me but from experience it may have unpleasant consequences if it it not well-managed.

I agree that she should enjoy her newfound fame within the ambits of the international attention she’s receiving presently but I can’t help thinking too that she’s walking into a treacherous terrain with much of that overexposure.

Questions to be asked are: who is her manager? Does she have one and is she being psychologically preened for the after effects of this exposure?

What’s her state of mind in the midst of this euphoria? Given that she has been ducked into a somewhat positive maelstrom of media machineries, is she being prepared for when a time would come when she might not be the flavour of the moment?

Because I think she’s trending right now as a distraction to the realities we face in the socio-economic sector.

Nigerians need something positive for once to make them forget the harsh realities of the drudgery of our individual existentialism in the present scheme of things. And Olajumoke is the perfect and beautiful distraction.

But we are going to be bored very soon. And when that happens, who will cushion her expectations when things slow down? A modeling agency is just an agency and not a management agency. Who would manage her realities?

Yes, we have all bought her bread ( pun not intended) and eaten slices off her loaf of inspiration.

But wherein she was a slice of life a few days ago as a nondescript trudger of the survival path, we all are now partakers in the breaking of her whole loaf.

Olajumoke has to be careful. She has a family. She has a husband. From empirical antecedents, the marriage is usually the first casualty of this kind of invasion of privacy. It happens all the time.

If the young lady loved her husband as a bread seller, she should be encouraged to strengthen that love now that she’s literally a bread bringer to the home. Because she would soon start mixing with the hawkish lot who would soon start whispering serpentine advice into her ears.

It happens all the time. Beyond the media glare would be a fundamental introspection of her future with the spouse.

And that’s where the crunch lies.

The media is all pleasant and powerful when it comes to pushing the Olajumokes of this world to new heights. But the media gives with one hand and takes with the other.

My suggestivism does not in any pre-suppose an impending doom but alerts on an intending loom.

The live of the Bread Seller is presently brought to us closer through a whimsical telescope. It won’t be long before the want of more sensationalism would put her life under a selfish microscope.

Stories would soon be cooked up or exaggerated about her, just to suit the media.

It happens all the time.

That’s why she must be the person at this point in her life to take charge of her narrative.

She must hold on the yeast of her future while we munch on the dough.

Her life was unleavened just a few weeks ago.

Celebrities

Mide Martins bullied me into bleaching, says Habibat Jinad

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Habibat Jinad, the Nigerian actress famous in the Yoruba film industry, has revealed why she decided to bleach her skin.

In a recent interview on Talk To B podcast, Jinad alleged she was verbally abused by Mide Martins, a colleague, on the set of a movie.

She claimed that Mide insulted her and called her a “monkey with a black face”.

Jinad said people always complain about her dark complexion, advising her to “lighten up”.

She added that she “decided to change after Mide insulted me” to make people happy.

“We were at Afeez Owo’s rehearsal ground and a colleague of mine did something wrong which I was not a part of,” she said.

“They told us to kneel down. Mide Martins, my boss and some other people were there. Mide Martins insulted me and called me someone with a black face.

“She said so many things to abuse me and I felt very bad. I later found out that she called me a monkey with a black face.

“I’m sure that till now she might not know that what she said to me the other day somehow affected me.

“Even before then, whenever I was on set, people would say that I’m too dark-skinned and that I need to lighten up.

“So after Mide insulted me, I thought about what I could do to make these people happy. So I decided to change.”

Jinad had previously said she would no longer continue to bleach her skin.

“Nobody can bully me again into using bleaching cream. I’m not bleaching my skin anymore,” she said on Instagram.

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Celebrities

Eniola Badmus, Lege Miami clash over matchmaking service

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Eniola Badmus, the actress, and Lege Miami, the entertainer, have clashed over a matchmaking service.

Lege, who hosts a matchmaking show on YouTube, recently claimed that the actress sought his services to find a partner, but described her as “picky”.

In a viral voice note online, Badmus lashed out at Lege’s comments and criticised his approach to running his matchmaking show.

She also advised him to learn the proper rules of matchmaking if he lacked understanding.

“Hello Lege, it is like your brain is messy, what do you mean no one should look for your trouble? Who is your grandmother? Who are you? I am saying you have to be discreet about what you are doing,” she said.

“You are doing a matchmaking, if you do not know rules, f**king go online and Google rules about it. How dare you put my name out there saying Eniola is picky. You are mad!”

In response, Lege questioned if Badmus paid for a private service and insulted her appearance.

“Eniola Badmus did you pay for a private session? Did you tell me you did not want anyone to know? You are not alright and you will be well soon,” he said.

“You know I used to respect you, I am now running away from you. Did I post the video we made in Abuja? Are you a fool? Wule bantu, you are shapeless”.

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Celebrities

Kwam 1 finally addresses rift with ex-drummer Ayanlowo

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Wasiu Ayinde, the Fuji singer fondly called Kwam 1, has finally addressed his rift with Kunle Ayanlowo, his former drummer.

Ayanlowo recently alleged that Kwam 1 was fond of treating his band members like “slaves”.

The instrumentalist claimed he “achieved nothing” while working under the Fuji singer for over three decades.

Ayanlowo, who left the Fuji singer in October 2022, also asked the public to hold the ace singer responsible should any harm befall him.

Kwam 1 had earlier refused to address the allegations.

But speaking with journalists at his Mayegun Resort in Ìjẹ̀bú Ode, Ogun, the Fuji star denied Ayanlowo’s allegations.

Ayinde also shared his side of the story on his rift with Ayanlowo. The singer said he “single-handedly” formed his band,” adding that the initial sharing formula with members was 60/40.

Kwam 1 said as time went on, he adjusted the sharing formula to 40/60 due to the burgeoning size of his music band.

He explained that whenever they perform at an event, he takes 30 percent of the cut while his band members receive 50 percent. 10 percent of his cut and that of his band go to their management.

The singer also spoke about the years-long financial challenges he faced and his “numerous sacrifices” to ensure the smooth running of the band.

“You know how many things I have overlooked in my life to be able to keep a band working? I never can say how many times I have gone to borrow money to finance my band’s trip,” he said.

“From inception, the agreement between me and my group was 60/40. 40 percent to them because they were not many then. Maybe about nine of them. But when they were becoming larger, getting to 14, 15 there was an adjustment of money conditions. I said okay 50/50.

“It is a sole band. I have the grace of God to be able to be someone that is contented. Do you know how many times I have sold my things to fund my band?”

“In my band now I have like 27 or 28. You can imagine.”

Giving an illustration of the sharing formula, Kwam 1 said: “For instance, if we make N10 million from a show, I take only N3 million. and I pay my security details from the N3 million”.

Wasiu also referred to Ayanwolo as a “troubleshooter” who “complains too much”. The singer said due to the drummer’s troubles, he has left the band on several occasions.

The musician said about seven people have apologised to him on behalf of Ayanlowo to reinstate him in the band.

“Like Ayankunle has been a former member of the band. He has been a troubleshooter. He has gone and come back on several occasions. I will tell you, of all my bandmen, he is the only member that over seven times people have come to beg for to restore. Ayankunle that you see complains too much,” he said.

He also alleged that instrumentalists once absconded from the band when they travelled to England to perform in the 90s.

Kwam 1 claimed Ayanlowo’s “dubious act” was eventually uncovered at the British Embassy after overstaying in the city.

“Ayankunle that is complaining that we tore his passport, let me tell you his story. He ran away from the band in England while we were on tour in the 90s. He ran away from the band with his passport. Together with him and another two members of the band. And we came back to Nigeria,” the singer said.

“After overstaying in London, he now gave the passport to somebody to renew it at the embassy. They took the passport, changed the head, and put another person’s head. When they got to the embassy, they discovered that the interview they did for that one did not tally with the visas in the passport. They now asked the person he sent to tell the owner of the passport to come and collect it. Ayankunle’s passport is inside the British embassy.

“This is a man I did the passport for. He cannot write and read. I did everything for him. He ran away with the passport, how come you that ran away with the passport claimed it is with me?”

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Bodex F. Hungbo, SPMIIM is a multiple award-winning Nigerian Digital Media Practitioner, Digital Strategist, PR consultant, Brand and Event Expert, Tv Presenter, Tier-A Blogger/Influencer, and a top cobbler in Nigeria.

She has widespread experiences across different professions and skills, which includes experiences in; Marketing, Media, Broadcasting, Brand and Event Management, Administration and Management with prior stints at MTN, NAPIMS-NNPC, GLOBAL FLEET OIL AND GAS, LTV, Silverbird and a host of others

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