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Eva Alordiah reveals how she went from being a starving rapper to co-owning tech firm

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Eva Alordiah has opened up about her journey through financial struggles and the challenges of being an independent female rapper in Nigeria.

In a recent newsletter, the rapper shared how her passion for music initially came without the knowledge of how to turn it into a profitable career.

Eva Alordiah said she faced years of financial hardship as a result.

“I was barely able to stay afloat. Being an independent female rapper in Nigeria was hard,” she wrote.

“Being a star is one thing, but being a broke star is a whole different level of struggle to take on.

“I was living from check to check, barely able to afford rent.

“Being a broke, starving artist made me come face to face with my ignorance about money and how money works.”

Alordiah said rap was not seen as a commercially viable genre at the time.

She said being a woman in the industry made it even more difficult to succeed.

She said she found herself performing shows for little pay that mostly went into covering studio bills, promotions, and her personal needs.

The rapper further said she made a tough decision to step back from music to focus on improving her financial situation.

She credited the book ‘Rich Dad, Poor Dad’, which she first read at age 16, for giving her insight into how to approach money.

The rapper said this new focus led her to co-own a software company that helps people monetize their knowledge online.

“I went from wanting to make money online to becoming part-owner of a software company that helps other people make money online,” she said.

In 2022, Alordiah said she gave up her dream of becoming the “greatest female rapper in Africa” after a “deep, dark” depression.

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Spotify names Burna Boy as the most exported Nigerian artist of 2024

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Spotify has released the data for the most streamed artists outside Nigeria in 2024.

On the list shared by Spotify, Grammy winner Burna Boy is the Nigerian artist with the most streams outside Nigeria. For the past couple of years, the hitmaker has been at the forefront of exporting Nigerian music globally.

Burna Boy’s feat is a testament to his global popularity which has made him the only African artist with 3 albums surpassing over 500 million streams.

Second on the list is Grammy-nominated star Ayra Starr who enjoyed a good year thanks to the release of her critically acclaimed sophomore album ‘The Year I Turned 21’ which enjoyed critical and commercial success.

The album features a star-studded lineup that includes Asake, Seyi Vibez, American singer Giveon and Coco Jones, and Brazilian star Aniita.

Rema is the third most exported Nigerian artist of 2024. His hit single ‘Calm Down’ continues to enjoy global success, especially in the United States where it became the first African song to garner 1 billion streams.

This year, Rema released his sophomore LP ‘HEIS’ which is one of the most talked about albums of 2024. The album buoyed by its upper tempo arrangement, pulsating production, and aggressive chest thumping delivered the bit records ‘Ozeba’, ‘Hehehe’, and ‘Azaman’.

Tems (4) and Omah Lay (5) rounds off the top 5. Grammy winner Tems enjoyed a successful year on the global front with the release of her debut album ‘Born In The Wild’ which earned a Grammy nomination for Best Global Album.

Top 10 exported Nigerian Artists on Spotify in 2024

1. Burna Boy
2. Ayra Starr
3. Rema
4. Tems
5. Omah Lay
6. Asake
7. Wizkid 
8. Davido
9. Fireboy
10. Victony

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I’m a hardworking businesswoman, more than just Wizkid’s baby mama, says Jada P

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American talent manager Jada Pollock, popularly known as Jada P, has asserted that she is far more than just singer Wizkid’s “babymama,” a title often used by the media.

Speaking in a recent interview with BET UK, Jada P lamented that her accomplishments as an entrepreneur and professional in the music industry have been largely overshadowed by her role as the mother of Wizkid’s children.

Jada P highlighted her career achievements, noting that she has managed international artists such as Chris Brown, Wizkid, and Skyla Tyla.

She described herself as a dedicated businesswoman and music manager actively contributing to the growth of the industry.

“When Wizkid won a Grammy, I wrote a statement about how far afrobeat has come. They put the statement out, and the caption was ‘Wizkid baby mama.’ The narrative is not seen as you’re an entrepreneur and hardworking businesswoman. I’m not only a mother but also a manager, who has actively contributed to building a legacy,” she said.

She further emphasised her role in managing top-tier artists, adding, “Some of the artists I have managed are Chris Brown, Wizkid & Skyla Tyla, etc.”

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Stop seeking human validation, Eucharia Anunobi advises fans

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Eucharia Anunobi, the ace Nigerian actress, has advised her fans to stop seeking validation from people.

In an Instagram post on Friday, the actress urged her followers to embrace self-worth and resist the pressure of wanting to be liked by everyone.

She cautioned that the constant need for approval often leads to “emotional and spiritual imbalance”.

“Seeking to be liked by all is a sign that you are emotionally and spiritually imbalanced. Some people will hate you because to hate is what gives them joy because they are genetically wicked. So get used to not being liked. 1 John 5:19,” she wrote.

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Bodex F. Hungbo, SPMIIM is a multiple award-winning Nigerian Digital Media Practitioner, Digital Strategist, PR consultant, Brand and Event Expert, Tv Presenter, Tier-A Blogger/Influencer, and a top cobbler in Nigeria.

She has widespread experiences across different professions and skills, which includes experiences in; Marketing, Media, Broadcasting, Brand and Event Management, Administration and Management with prior stints at MTN, NAPIMS-NNPC, GLOBAL FLEET OIL AND GAS, LTV, Silverbird and a host of others

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